A Hilton Head Island, South Carolina, neighborhood will possibly be home to a new cell tower. Some residents at the gated community, Hilton Head Plantation, are opposed to the plan, while others, who depend on cell phone service for their livelihood, welcome a new tower with open arms.  The new tower would serve four major wireless carriers’ customers. According to The Island Packet, “Hilton Head Plantation installed antennae throughout the gated community in 2005 as an alternative to traditional cell towers that were deemed unsightly. Eight years later, the community still grapples with poor service because the network of antennae mounted to 70 and 80-foot-tall telephone poles is not high enough above the dense tree canopy.”

The real question is whether the community has received a fair proposal for the use of their land, especially since multiple carriers will be utilizing the tower space. Vertical Consultants can work to negotiate terms that establish rights that are beneficial to the landowner while limiting the obligations that same party may have under that same agreement, or more to the point get the most and give up the least. A property owner’s first step will need to be to establish “True Value” of its site and go from there.