

Meet Hugh Odom: Founder & President | Vertical Consultants
The former AT&T attorney who switched sides to fight for property owners.
The "Inside Man" for Property Owners
For over a decade, Hugh Odom sat on the other side of the table. As an attorney for AT&T, he managed legal strategy for AT&T across the United States including cell tower and wireless infrastructure agreements. He saw exactly how the telecom giants operated—how they calculated value, how they structured leases to minimize rent, and how they used their size to overpower individual property owners.
In 2010, Hugh realized there was a massive imbalance in the market. Property owners—from farmers to municipalities to church committees—were signing 30-year agreements without knowing the true value of their land. They were negotiating against multi-billion dollar corporations with zero leverage.
Hugh Odom founded Vertical Consultants to change that.
He took his "insider" playbook and rewrote it for the property owner. Today, he leads the only consulting firm in the nation that combines deep legal experience with real-time market intelligence to recover unclaimed revenue and secure record-breaking rent increases for clients.
By The Numbers
- 25+ Years of legal and wireless infrastructure experience.
- $1Billion+ in immediate rent increases and recovered revenue for property owners.
- Ex-AT&T Attorney with direct insight into carrier negotiation tactics.
- Unmatched Success Rate in identifying undervalued leases for qualified clients.
Why Vertical Consultants is Different
"Most 'consultants' are just former site acquisition agents who used to find land for towers or use to work for companies that only want to buy a cell tower lease not improve it.
They know where to put a tower or how to get a property owner to sell their cell tower lease, but they don’t know the legal and financial levers that drive long-term value," says Hugh.
"I didn't review lease; I wrote them. I know where the hidden revenue streams are, and more importantly, I know what the carriers are actually willing to pay when pushed."
A Data-Driven Approach
Under Hugh’s leadership, Vertical Consultants has moved beyond traditional consulting. Recognizing that information is leverage, Hugh also founded Cell Tower AI, a dedicated data intelligence platform.
This partnership allows Vertical Consultants to walk into every negotiation armed with real-time rent data, buyout valuations, and comparable lease rates from across the United States. While the carriers rely on outdated averages, Hugh’s team relies on precision data.
Notable Media & Speaking
Hugh Odom is a sought-after expert on wireless infrastructure, property rights, and 5G expansion. He has been featured in major publications and industry outlets, providing commentary on the shifting landscape of telecom real estate.
- Featured in: The New York Times, Wall Street Journal, USA Today
- Keynote Speaker: Wireless Infrastructure Seminars
- Guest on Fox News; MSNBC; ABC; News Nation; NBC and more
Hugh is the Founder and President of Vertical Consultants, a telecom consulting firm founded in 2010 that has provided consulting service for approximately 50,000 properties, including individuals, churches, schools and businesses such as Walmart, Disney, McDonalds, Extra Space Storage, United States Postal Service, New York Housing Authority, U.S. Veterans Affairs and the City of Atlanta.
With over 100 years of combined experience, we get results.
%
2024 RENT INCREASE
NEGOTIATED BUYOUTS
NEGOTIATED RENT
LEASES REVIEWED
STATES SERVED
Services We Provide
New Lease Offers
We evaluate the terms of any proposed cell tower lease you have been presented and work on your behalf to both optimize the rent you receive and to mitigate terms that could negatively impact you and your property.
Lease Extensions / Modifications
Landlords constantly receive requests/demands to extend their lease or approve modifications to cell site equipment. We get our clients the true value for any lease extension or equipment upgrades.
Cell Site Management
We generate new cell site revenue; manage and oversee requests from existing cell tower and rooftop cell site tenants; and provide industry updates, such as how 5G will impact you and your property for better or worse.
Featured
Hugh was featured in The Wall Street Journal’s technology section as one of the “People of 5G”. The Wall Street Journal titled Hugh the “Property Deal Maker” in an article featuring the work he and Vertical Consultants have and continued to provide across the United States. (click here to read the WSJ article about Hugh Odom)
Hugh has been a featured telecom/cell tower expert on Fox, MSNBC, NBC, ABC, News Nation, Cheddar News, Scripps News, Sirius Radio, New York Times, and Yahoo Finance. (see below video clips)
Hugh has a law degree from the University of Mississippi, MBA degree in Finance from Vanderbilt University, and a B.B.A. degree in Finance/Economics from the University of Memphis.
Our expertise has been featured by top media outlets:
Experience
Hugh was an attorney for AT&T for more than a decade. Prior to AT&T, Hugh was in private practice with the prestigious law firms of Snell & Wilmer and Martin Tate Morrow & Marston. During this time, he was responsible for providing representation that included being directly involved in the structuring, financing, and negotiation of the acquisition and leasing of billions of dollars’ worth of real estate assets.
Vertical Consultants is a cell tower lease consulting firm led by Hugh Odom and is not affiliated with VerticalConsultants.com. Our official website is www.CellTowerLeaseExperts.com. For data insights, visit our partner platform at www.CellTowerAI.com.
Contact Us
Use the form below to contact us or call toll free: 1-877-456-7552
Email: info@celltowerleaseexperts.com

































